Fred Horch

Hi. I'm Fred Horch.

Helping you become superbly sustainable.

Learn More

Here's what I do.

I give talks, write books, and organize events to help you expand your positive impact on Earth.

Speaking

I'm available to speak to small or large groups, offering comprehensive, science-based presentations about solar power, composting, recycling, electric vehicles, battery technology, plant-based diets, organic gardening, and other sustainable practices that may interest your audience.

Writing

My company, Sustainable Practice, publishes books and a web app for sustainable practitioners. If you take practical steps, large or small, to respect and protect Earth's ability to sustain life, you're a sustainable practitioner who belongs in our community.

Presenting

Each spring Sustainable Practice presents the Earth Day Festival in Brunswick, Maine, where we share knowledge and inspire action to protect our planet.

Books I Have Written

I'm the lead author for the Sustainable Practices series of books.

Cover: Your Earth Share

Latest release · April 2026

Your Earth Share

Seven Pathways to Sustainable Living

The essential guide that reframes sustainability as a question of stewardship — what one soccer-field-sized share of Earth can do, when you protect its potential. A perfect read for a book club or green team that wants to translate environmental values into effective action for a healthy planet.

Buy now · $10

Resources

Here are links to sustainability resources provided by Sustainable Practice and the Earth Day Festival in Brunswick.

About Me

I'm a sustainability author, small business owner, Rotarian, Master Gardener Volunteer, former lawyer, active citizen, husband and dad living in Brunswick, Maine. After a brief career as a corporate attorney, I've had the privilege to work full-time for sustainability since the 1990s in leadership roles for non-profit, political and business organizations.

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Fred Horch

Current Focus

I'm working to create the world's best Web App for Sustainable Practitioners to help everyone achieve their practical sustainability goals.

Business Experience

In the early 2000s, I created and then sold F.W. Horch Sustainable Goods & Supplies, a fun sustainable living store on Maine Street in Brunswick. In 2014, I co-founded Spark Applied Efficiency, an electrical contracting firm focused on helping companies efficiently use clean energy.

In 2023, Peggy Siegle and I launched a Maine partnership called Sustainable Practice, with a mission to empower action-oriented people with superior publications and tools for sustainable living. Our vision is a future when all people meet their needs in ways that protect and enhance Earth's ability to sustain human life.

Education

I chose Swarthmore College to study engineering, ended up majoring in Political Science and concentrating in Computer Science, and then earned my Juris Doctor at UC Berkeley. While I was in law school I was a legal editor at Nolo Press and a summer law clerk at Pacific Gas & Electric.

Media - Stories By or About Me

2023-2026

  • I have been writing a bi-weekly sustainability column for the Times Record and Portland Press Herald since 2023.

2023

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2003

Contact

fred@sustainablepractice.life
www.SustainablePractice.Life